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PROFITABILITY TRIANGLE

Posted by AmorTulum on 23 de February de 2024
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In the world of investments, there are always opportunities for all those who seek to invest and obtain good returns. However, it is important to consider what type of investment best suits each investors’needs and objectives.

One of the most popular tourist destinations in Mexico is the Mexican Caribbean, specifically the towns of Tulum, Playa del Carmen and Bacalar. These three cities have a varied offerings for tourists and residents alike, from beautiful beaches to Mayan ruins and breathtaking natural landscapes.

But beyond the tourist attraction, these destinations also offer an excellent opportunity to invest in real estate. In this sense, the concept of the “Triangle of Profitability” refers to the perfect combination of profitability, capital gain and security when making an investment.

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DISCOVER THESE 3 INVESTMENT PARADISES

TULUM

With a strategic location between the Mayan ruins and the turquoise sea, Tulum has become one of the most exclusive destinations to invest in real estate. In addition, it has a great selection of luxury properties and some of the most varied, unique and sublime architecture you will find anywhere. These factors attract both investors and tourists with high purchasing power.

After an investigation by the AIRDNA platform, it has been shown that Tulum offers a high return on investment in vacation rentals, with an average occupancy rate of 72%. 

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

Currently in Tulum there are 10, 975 units listed in vacation rental platforms, which are divided as follows in the different market typologies: 

  • 1 Bedroom (51%): 5,016 units.
  • 2 Bedroom (29%): 2,801 units
  • 3 Bedroom (11%): 1059 units
  • 4 Bedroom (5%): 443 units
  • 5+ Bedroom (5%): 470 units

The current market in Tulum is growing, which means that it currently has a capital gain of 7%-11%, per year. It is evident: Tulum is synonymous with profitability. Imagine waking up to the scent of the jungle and the sound of the sea – that’s Tulum.

Tulum has been doing well in vacation rentals with a 12% increase in vacation rentals over the last 3 years. The average occupancy rate for the month of January alone in the area was 56.6% overall for all listed units.

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

Now let’s talk about the positive points of investing in Tulum:

  • Capital Gains Increasing: The real estate market is booming.
  • Tempting ROI: With an ROI of 9%-11%, it outperforms many global peers.
  • Only 30 min. from Felipe Carrillo Puerto International Airport.
    It will have its own stop for the Mayan train just 15 minutes from downtown.
  • El Jaguar Ecological Park

In addition to its high return on investment, Tulum is a city that is constantly growing and developing. This means that property values will continue to increase over time, making it an excellent option for those looking for a long-term investment.

PLAYA DEL CARMEN

Strategically located between Cancun and Tulum, Playa del Carmen offers a perfect combination of the tranquility of a coastal town and the amenities of a cosmopolitan city. In addition, the high tourist demand in this area guarantees a constant flow of income for real estate investors.

According to a study conducted by the real estate portal Point2Homes, Playa del Carmen is one of the 10 most profitable tourist destinations to invest in Mexico. This is due to its growing tourism industry and the constant increase in demand for properties.

After research by the AIRDNA platform, it has been shown that Playa del Carmen offers a high return on investment in vacation rentals, with an average occupancy rate of 86%.

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

This percentage is reflected in its 14,135 units listed on the various rental platforms, which in turn are divided into the following percentages: 

  • 1 Bedroom (46%): 5,847 units.
  • 2 Bedroom (33%): 4,165 units 
  • 3 Bedroom (15%): 1,899 units
  • 4 Bedroom (3%): 420 units
  • 5+ Bedroom (3%): 349 units

Playa del Carmen has developed rapidly in recent years, so investing in properties here guarantees high long-term capital appreciation. In addition, its privileged location and wide range of services make it an ideal city to live and invest in.

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

Now let’s talk about the benefits of Playa del Carmen:

  • Booming Tourism: Streets always full and dream beaches.
  • Modern Infrastructure: Attractive real estate projects in pre-sale stage.
  • Nightlife: Restaurants and clubs keep the city alive.
  • Strategic Location: It is located only 1 hour and a half from Tulum airport and only 45 minutes from Cancun, in addition to having 1 airplane runway.
  • It will have its own Mayan train station just 15 minutes from downtown. 

Playa del Carmen continues to generate a very good return on property investment, especially considering that the city continues to grow and develop, which means that property values will continue to increase over time.

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BACALAR

Known as the lake of the 7 colors, Bacalar is that “secret” destination that everyone wants to discover. To invest here is to bond with nature and a community that values tranquility and unparalleled beauty. The demand for tourism in Bacalar has increased considerably in recent years, which has generated a moderate increase in the supply of properties and a potential for high future capital gain – as the high speed Mayan Train will loop through Bacalar, and the new Tulum International Airport will push travelers much further south than most would otherwise venture in the past before these travel enhancements existed.

Although still an emerging destination, the potential for growth and profitability in Bacalar is high. In addition, the natural beauty of its landscapes and its tranquility make it an excellent option for those looking to get away from the hustle and bustle of the most popular tourist cities in Riviera Maya.

After an investigation by the AIRDNA platform, it has been shown that Bacalar offers extremely high income potential from vacation rentals, with an average occupancy of 94%!!

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

The investment profile of Bacalar is particularly interesting, because it has only 972 units within the rental pages, which are divided as follows:

  • 1 Bedroom (80%): 688
  • 2 Bedroom (11%): 94
  • 3 Bedroom (5%): 41 
  • 4 Bedroom (2%):18
  • 5+ Bedroom (2%): 21

Additionally, Bacalar municipality limits construction to 30% of each parcel of ground, which will help greatly in keeping construction density low into the future. This in turn will keep demand high as supply remains relatively low compared to other Riviera Maya locations.

Bacalar is still growing, so having so few units for rent with these being mostly 1 bedroom units, opens a large market demand for condos, villas and casas of 2,3 and 4 bedrooms or more, as it is important to keep in mind that families and large groups of friends are looking for more and more ample spaces. 

TULUM, PLAYA DEL CARMEN, BACALAR, PERCENTAGES, AIRDNA, RENT, RENT INDEX, ROLE, REAL ESTATE INVESTMENT, REAL ESTATE, LOVE THE SEA

As for the benefits of Bacalar: 

  • Unlimited Potential: Ideal spaces for tourist and residential developments.
  • less than 30 minutes to the beach town of Mahahual for tourists & residents wanting to visit the ocean
  • 30 minutes from the city of Chetumal for tourists/residents wanting to enjoy traditional Mexican   city life
  • It is one of Mexico’s magical towns.
  • It will have its own station for the Mayan train just 10 minutes from downtown.
  • Location: only 2 hours from Tulum International Airport and 40 minutes from Chetumal Airport. 
  • The largest archaeological ruins were recently discovered 20 minutes from Bacalar, with pyramids 4X larger than at Chitza-Nitza!!

Without a doubt, the “Triangle of Profitability” formed by Tulum, Playa del Carmen and Bacalar offer excellent options for those looking to invest in real estate in the Mexican Caribbean. Each of these destinations offers its own unique combination of natural beauty, economic growth and profitability potential. So if you are looking for an investment paradise in the Mexican Caribbean, don’t hesitate to contact one of our real estate experts at AmorAmar, as these three destinations as they are very distinct, and have unique advantages as well as challenges that need to be discussed in detail before investing.

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